None saw this coming, An Amazon Offline store called Amazon-4 star with an all new concept. Amazon opened a new store in New York on Thursday morning. This store would be the third store in New York city. This store is located at Manhattan’s SoHo neighborhood. Did we for once stop and think “why a store in such fashion when they have a massive customer base online”? Well, if you did, here is the reason why.
The store contains the door to sell products with 4 stars rating on the Amazon website. Apparently, the store will not only sell 4 star rated products, but also items and products that are best sellers on Amazon. The store is roughly around 4000 square feet in size. It also has a greater portion of its space dedicated to toys and gifts. Its won’t be surprising to see people engaged in this area during this holiday season.
Exploring Amazon-4 star
There are a whole lot of reasons as to why the Amazon-4 star store began. Here are a couple of reasons why. With 3 stores opened in New York story already, Amazon is really eager on establishing its business in the retail world. One other reason would be to build a better buyer seller relationship with a hands-on experience on their products. This would add to building their trust back with less chances to returns owing to the minor drawbacks in the online sector. Conspicuously, this store will be a cashier- less store and the company is planning on breaking the ice by opening approximately 3000 cashier-less stores by 2021.
The dilemma behind the store being specifically called 4-star and not 5-star in terms of the rating is because of the fact that even the best-selling products on Amazon could have complaints from discontented or aggrieved customers. The products sold here have had over 1.8 million five-star reviews.
Pricing and more
Everything sold in this store is pretty much digitally priced. Hence, the prices will vary each day similar to how it works on “Amazon.com“. Here is some good news to all those having a prime membership, a good portion of the products would be available at a cheaper rate to the prime members as compared to the customers without the prime membership. The membership as we know it, costs $119 per year which comes with additional benefits like free two-day shipping.
Also, the store will be housing a section for products that come under the “Most Wished for” category. These are the products that we often add to our carts the minute we know it’s available. However, the store will also sell other categories like toys, books, kitchen gadgets and consumer electronics. The shelves will receive new products every week according to Amazon. Let us know what you feel about this store.
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