Instagram’s New In-App Payments feature

After Snapchat, it looks like Instagram is also keen on an in-app payments feature.

Instagram had indirectly announced way back in March 2017 about a service which helps in the booking process with respect to any business directly. The company had said –
we’ll roll out the ability to book a service with a business directly from their profile later this year.”

But the company has just managed to roll out this new feature recently and shockingly it is still in its testing stage.
Well, probably this is where we say, better sooner than never!

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More information on the new Instagram payments feature –

On the 3rd of 2018, TechCrunch was the first to notice this new payments feature. Genady Okrain, was the one who had tipped TechCrunch regarding this new feature.

This feature, could help the users to book various services such as appointments at salons, reservation at restaurants, etc. It is basically very useful when the user wishes to pay for the service without having to leave Instagram.
At times people find it tedious to input their card details each time for different websites. This is where Instagram’s in-app payments feature comes into play.

Currently the payment is done via a third-party integration. The first among them was the app known as Resy. But Instagram has promised that there could be better payment experience such as movie tickets booking within Instagram in the future.

How does this payments feature work?

The feature works quite easily. All you have to do is add your card details into the Instagram app. You could do so by following the steps mentioned below –

Step 1) Update your Instagram app to the latest version.

Step 2) Open Instagram app and click on the avatar icon at the bottom right corner of your feed.

Step 3) Click on the 3 dots at the top right corner.

Step 4) Select ‘Settings’ > ‘Payments’ > ‘Profile’ > Click on ‘Add debit or credit card’. Once done, don’t forget to click on the Tick-mark at the top right corner.

You can also add on a PIN in order to secure your account. To do this, under Payments, select ‘Security’ and add your PIN.

Instagram payments settings

Is it available for all?

Regarding this feature, upon asked, an Instagram spokesperson had confirmed that native payments for booking appointments like at restaurants or salons is now live for a limited set of partners.

Initially only certain users in the US as well as UK could use this feature. But with the recent knowledge, apparently most of the users worldwide are able to view and use this feature.

Note: A tap through the terms of service reveals that Instagram Payments are backed by Facebook’s Payments rules.
Also, adding your card will deduct a small amount of money, in favor of Facebook payment.

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Navaneetha Suresh

Navaneetha Suresh

Navaneetha, commonly known as "nav", loves to read, play badminton, play the keyboard and sing but when she's not doing any of those, she loves to write. What started as a high school hobby to write is now her ongoing passion.

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